Michael Gregory has joined Limitless PR as a director bringing with him 22 years’ experience in public relations and brand communications.
The appointment sees him join the Blackburn-based PR agency’s board alongside existing directors Greg Wilson and Richard Slater.
Limitless public relations has grown rapidly since its launch in 2015 working for clients including Warrington and Halton Teaching Hospitals NHS Trust, Northern Industrial, Kay Group, British Gynaecological Cancer Society, BAKO North West, and Sales Geek, and is now on a five-year plan that will see the agency grow its brand across the UK.
Michael Gregory added: “After speaking with Greg and Richard and learning about the vision for Limitless, I knew we could grow the business together.
“We gelled instantly, sharing the same values and collective goals. More importantly, there’s a uniform passion for what we can achieve for Limitless’ clients. I was also impressed by Greg’s and Richard’s desire to collaborate with other creative agencies to share best practice, foster creativity, and deliver outstanding client campaigns.”
Over the course of his career Michael has advised on more than £1.7bn worth of property and regeneration schemes, and has worked with brands including BM Trada, Bolton at Home, Clevr Money, European Freeze Dry, Exova Group Plc, Fish Insurance, Yorkshire Bank, and Roundhouse Properties. He also worked with the University of Central Lancashire to devise and deliver a communications strategy for its £200 million Masterplan campus redevelopment.
Joining Richard Salter and Greg Wilson as a co-director Michael will be responsible for increasing Limitless’ brand awareness and market share.
Co-director, Greg Wilson said: “We’re incredibly proud and excited to welcome Michael as a director and look forward to working with him in delivering our growth strategy. We see his appointment very much as a catalyst for change in how we develop the agency as we embark on a programme of national expansion.
“He brings with him such a vast amount of experience across several sectors which include property, education, professional and financial services. He’ll play an integral part in communicating our competitive edge and working with Limitless’ public relations team in delivering campaigns that help clients achieve their communication goals.”